A Great Video Production Tool

I have always been a proponent of using well designed property videos to market an apartment community. The best thing about video is that you can communicate the personality of a community through a video. With graphics, high quality photos and music it is entirely possible to get someone excited about touring your community.

I discovered Animoto this week that makes this all completely possible and cost effective. On the website, all you need to do is upload photos, select a theme and select music and the website will produce a video for you within 5 - 10 minutes depending on your connection speed.

Once the video is produced, you can then distribute it on your social media sites and visually promote the property. Once its uploaded to your social media sites, you can then use the analytics in those programs to measure its usage.

This is another tool that will help lower your marketing costs and improve your search engine optimization.